Our data-driven approach to product management and knowledge of high-performing product teams allow us to accurately assess your product management function and your product team’s performance. Read more.
The 2016 Study of Product Team Performance - Just Released!
With the addition of this year’s indicators of high performance, we have now identified 26 statistically significant contributors to the effectiveness of successful product teams.Download the 2016 Study
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Product Managers and Product Strategy In recent posts I’ve discussed ways to gather information that will put you on firm footing as a product manager. These included: Market research Customer list Presentation materials currently in use Company collateral Win/loss analysis data Customer proposal template and signed contracts Competitive information Customer data sources within your organization […]
Company resources can be a gold mine for product managers. Particularly if product managers want to gain a clearer picture of the way products are being marketed. There are 11 of these vital resources in all. Recently we’ve looked at what a product manager can gain by reviewing market research and the customer list. This […]
Once you’ve completed gathering the information outlined in previous posts, absorb and analyze it. Does the information suggest that your organization is on track to meet its goals? Or do you see areas of difficulty? Now consider what you’ve learned about your competitor’s actions and what clients are saying about your products. Do you believe […]