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Advancing the Profession of Product Management™
  • Home
  • About Actuation
    • Academic Affiliations
    • Testimonials
  • Product Management Framework
  • Product Management Consulting
  • Training
    • Training Overview
    • Training for Product Management Professionals
    • Training for Product and Project Managers
    • Training for Product Teams
    • Recommended Publications
  • Toolkits
    • Shop Toolkits
    • Product Management Templates – Free Download
  • Study of Product Team Performance
    • Download the Study
    • Study Infographics
  • Blog
1Is Your Product Team Part of the 10%?

Is Your Product Team Part of the 10%?

Aug 10, 2014

Each year Actuation Consulting conducts a global study of product team performance. This will be the third year we have conducted our study. As I write this, we are putting the finishing touches on the 2014 white paper. The goal of our research is to learn the drivers of, and impediments to, high performance on […]

2Product Development Methods and Their Adoption Rates

Product Development Methods and Their Adoption Rates

Feb 24, 2014

For the last two years we have been asking survey respondents about which product development methods their organizations utilize with an eye toward the trend line. We have found that survey respondents have indicated that Waterfall continues to decline from 18% of responses in 2012 to 13% in 2013. Additionally, responses for Blended (a mix […]

3Product Launch – Five Things Product Team Members Would Change

Product Launch – Five Things Product Team Members Would Change

Feb 4, 2014

As discussed in last week’s post, product launch continues to a be a consistent pain point for many organizations. Based upon the responses from our 2013 Study of Product Team Performance there appears to be five areas in particular that product teams would fix – IF they were empowered to do so.  When we asked the question […]

4

The Most Commonly Cited Reasons for a Failed Product Launch

Jan 27, 2014

Since 2012 we have been investigating the various aspects that enable product teams to achieve high performance. Each year product launch is consistently cited as a problem area. There are several reasons why this area is so problematic for a wide variety of organizations. For instance, most respondents (63%) say they do not have a […]

5

The Most Utilized Product Development Methodologies in 2013

Jan 12, 2014

Methods Used for Product Development Our market research in 2013 illustrates that Blended (one that incorporates some waterfall and some Agile) is chosen most often (43%) by our survey respondents as the methods used for product development to develop products, regardless of company size. The next most popular choice is Agile (30%). Waterfall is a far […]

6How Well Defined is the Product Manager Role in Your Organization?

How Well Defined is the Product Manager Role in Your Organization?

Dec 22, 2013

Interestingly, this year’s Study of Product Team Performance illustrates a direct correlation between high performance and how well the role of the product manager is defined. When the role is well defined, product managers are positioned to lead the creation of value throughout a product’s lifecycle. Last year’s study illustrated that product managers and product […]

7Product Team Member Onboarding is Strongly Correlated to High Performance

Product Team Member Onboarding is Strongly Correlated to High Performance

Dec 16, 2013

For two years in a row, the importance of onboarding product team members efficiently has emerged as a key theme in the regression analysis derived from our annual Study of Product Team Performance. Effectively onboarding talent is highly correlated to high performance on the product team. Seventy five percent of responding organizations underestimate the importance […]

8The Importance of Product Launch

The Importance of Product Launch

Dec 8, 2013

Companies often spend millions of dollars on product development efforts and carefully monitor and control the entire process only to treat the product launch process as an afterthought. It is disheartening for product teams to watch their organizations fumble at the goal line. Organizations that do separate the product development process from the product launch […]

9The Importance of Aligning Product Strategy with Corporate Strategy

The Importance of Aligning Product Strategy with Corporate Strategy

Nov 23, 2013

Aligned Strategies? Consistent with last year’s findings in the 2012 Study of Product Team Performance, the importance of having a corporate strategy that the product team can link to and align with remains a statistically significant indicator of a product team’s ability to achieve high performance. If the executive team has not constructed, communicated, or […]

10

What Product Team Role has the Most Influence with the Executive Team?

Oct 27, 2013

In this year’s Study of Product Team Performance we asked “what product team member had the most influence with the executive team?” The responses were overwhelming tilted in the direction of one role – product management. This included both the product manager and the product owner as depicted below. What Role on the Product Team […]

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