In recent posts I’ve talked about the general responsibilities of product management as well as how the job differs in organizations of various sizes. Today, I want to drill down …
Product Management’s Scale
In my recent blog post, I shared some of the responsibilities inherent in a product manager’s job, a far-reaching and highly responsible position. The employee who fills it must have …
Product Management Toolkit
Product managers are a unique breed of business professional – a unique breed that requires unique tools in order to succeed. Product managers have to coordinate all the moving parts …
An “Ah Ha Moment” for Product Managers
If you ever wondered about the parameters of your product management position or pondered how to best describe what you do each day, this blog post, based on my experiences …
Tips for Crafting a Strong Product Vision
In a previous post I wrote about the importance of developing a product vision for your product or product line. In this post I want go a little bit deeper …
What is a Positioning Statement?
An effective positioning statement integrates the overarching value proposition and the actual positioning of the product into a high level set of statements the summarize the overall solution. Positioning statements …